Tell me a story
Working as a press secretary and political hack in the fast-paced world of politics had been an exciting start to my career, but after a few years I […]
Branding – more than meets the eye
A while back I decided that I needed* a new pair of glasses. So off I went to my local eyeglass shop. Wait, no, it was much easier […]
The Shoemaker’s Child Syndrome
I recently attended a presentation by my fifth grade son on one of his favourite topics: race cars. Not only did I learn that a Formula One car […]
Surfing lessons for life & business from a newbie surfer
As I look at the date of my last blog post (the horror! shock! gasp!), I realize that I am desperate need of: A) An update; B) […]
Bill 6: A lesson from the NDP on how (not) to handle public consultations
The NDP have landed themselves in a whole heap of trouble on the farm these last few weeks.
F is for fast when it comes to writing for the web
As the old adage goes, if a tree falls in the forest, does it make a sound? The same can be said for your web content. The […]
Photo Booth meets VW bus… yes folks, it’s here in YYC
Well, hello again! I am much overdue for a new post after a painfully long reprieve from blogging at Not Your Average Jo.
The Body Never Lies: Nonverbal Cues in PR
We’re all aware of body language and how powerful it is when we communicate on a daily basis. But in the world of PR, it is a strong […]
Expectations
Some (ok, many) of you have probably heard me mention a favourite audio podcast a time or two: This American Life. For those of you who aren’t familiar […]
