Jo Blog

Smart, sometimes funny, musings and other stuff

The Shoemaker’s Child Syndrome

June 28, 2018  

I recently attended a presentation by my fifth grade son on one of his favourite topics: race cars. Not only did I learn that a Formula One car […]


Surfing lessons for life & business from a newbie surfer

May 1, 2017  

As I look at the date of my last blog post (the horror! shock! gasp!), I realize that I am desperate need of:   A) An update; B) […]


Bill 6: A lesson from the NDP on how (not) to handle public consultations

December 7, 2015   Tags: ,

The NDP have landed themselves in a whole heap of trouble on the farm these last few weeks.


F is for fast when it comes to writing for the web

November 23, 2015  

As the old adage goes, if a tree falls in the forest, does it make a sound?   The same can be said for your web content. The […]


Photo Booth meets VW bus… yes folks, it’s here in YYC

September 3, 2015  

Well, hello again!   I am much overdue for a new post after a painfully long reprieve from blogging at Not Your Average Jo.


The Body Never Lies: Nonverbal Cues in PR

April 10, 2015  

We’re all aware of body language and how powerful it is when we communicate on a daily basis. But in the world of PR, it is a strong […]


Berlitz German Coastguard

February 11, 2015  

Great PSA for the “clarity of message” campaign. Check it out>    


Expectations

January 19, 2015  

Some (ok, many) of you have probably heard me mention a favourite audio podcast a time or two: This American Life.  For those of you who aren’t familiar […]


It’s Awards Season! Why you should consider applying for industry awards

January 15, 2015  

Yes, it’s that time of year once again. Time to set your PVR to catch the full line-up of award shows and fashion statements (or not).


Traditional Holiday Card vs. E-Card: Pros and Cons

January 15, 2015  

If you’re a business owner, chances are you’re considering sending some sort of holiday greeting card for your clients or customers. Some may dismiss the holiday card as […]


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